Challenger Intelligence.

Guest Blog Andrea Piras, Senior Demand Generation Manager at Ecologi Guest Blog Andrea Piras, Senior Demand Generation Manager at Ecologi

How DOJO AI Became an Unmatched Copilot in Our Performance Marketing Engine

When you manage paid media for a climate action platform like Ecologi, every decision matters. Budgets represent real opportunities to accelerate climate action. That's why we're selective about our tools—we need multipliers, not replacements. Here's how DOJO AI became our copilot, helping us achieve 200%+ performance efficiency improvement while directing more capital toward high-integrity climate projects.

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Guest Blog Romney Taylor, CMO Kuda Guest Blog Romney Taylor, CMO Kuda

How I Built Kuda's Brand Tracking System Using My Newsletter and DOJO AI

Most brand metrics feel disconnected from business results, and getting buy-in for brand investment is nearly impossible without clear progress tracking. As a fintech marketer, I needed to solve a very specific problem: measuring brand in real-time rather than waiting for expensive quarterly reports. Here's how my weekly newsletter led me to DOJO AI and helped us build Kuda's comprehensive brand tracking system that connects sentiment, visibility, and business outcomes.

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Guest Blog Varun Aggarwal, Founder and CEO Know Your Dosh (KYD) Guest Blog Varun Aggarwal, Founder and CEO Know Your Dosh (KYD)

Guest Blog: How I Went From Laying Off My Marketing Team to Expanding Into 42 Countries Using DOJO AI

Eight months ago, I made one of the hardest decisions of my entrepreneurial journey: I laid off our entire marketing team. As a technical founder with zero marketing experience, watching our efforts fail while burning through our limited budget kept me awake for weeks. Today, Know Your Dosh operates in 42 countries with zero marketing spend. Here's exactly how DOJO AI transformed a technical founder with no marketing background into a competitive force against enterprise fintech giants.

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Guest Blog Malachi Threadgill, CMO at Broadvoice Guest Blog Malachi Threadgill, CMO at Broadvoice

Guest Blog: How I Transformed a Small Marketing Team Into an AI-Powered Competitive Machine

Twelve months ago, I inherited a brutal competitive reality: our contact center solution competes against companies with marketing budgets 10-50x our size. I had two choices: beg for budget to hire expensive specialists, or transform our existing small team into an AI-first marketing operation that outthinks enterprise competitors instead of trying to outspend them. I chose transformation. Here's exactly how I made AI proficiency non-negotiable for every team member.

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Guest Blog Katie Hayes, Head of Marketing at Ozone API Guest Blog Katie Hayes, Head of Marketing at Ozone API

Guest Blog: How Ozone API Uses DOJO AI to Take on Banking Giants

As a fintech startup competing against established banking giants and well-funded competitors, every marketing pound counts. After implementing DOJO AI as our marketing operating system, our bi-annual marketing report now takes one day instead of three weeks, with significantly better insights. We're no longer operating on assumptions about what our market wants—every campaign, every piece of content, every strategic decision is backed by real-time intelligence.

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Featured Duarte Garrido Featured Duarte Garrido

Why 95% of "AI Agent" Marketing Claims Are Fake (And How to Spot Real Agentic AI)

Gartner's latest research delivers a sobering reality check for the AI marketing industry: only 5% of AI agent vendors are actually marketing something they can deliver. The rest? According to the research firm, they're essentially scams—rebranded chatbots and RPA tools masquerading as true agentic AI. As Gartner predicts that over 40% of agentic AI projects will be canceled by the end of 2027, understanding the difference between authentic agentic AI and cleverly rebranded automation tools has become critical.

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Featured Duarte Garrido Featured Duarte Garrido

15 Best AI Marketing Tools for Challenger Brands in 2025

The marketing landscape has fundamentally shifted. While enterprise competitors deploy armies of specialists and unlimited budgets, challenger brands need to be smarter, faster, and more efficient to compete. AI marketing tools have become the great equalizer, enabling small teams to achieve enterprise-level results without enterprise-level resources.

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